Technology has to be invented or adopted.
— Jared Diamond
Technology
Put another way, the chimpanzees' closest relative is not the gorilla but humans.
History, as well as life itself, is complicated; neither life nor history is an enterprise for those who seek simplicity and consistency.
People often ask, "What is the single most important environmental/population problem facing the world today?" A flip answer would be, "The single most important problem is our misguided focus on identifying the single most important problem!"
— Jared Diamond
Environment
Two types of choices seem to me to have been crucial in tipping their outcomes towards success or failure: long-term planning, and willingness to reconsider core values. On reflection, we can also recognize the crucial role of these same two choices for the outcomes of our individual lives.
[..] the values to which people cling most stubbornly under inappropriate conditions are those values that were previously the source of their greatest triumphs.
— Jared Diamond
Philosophy
My views may seem to ignore a moral imperative that businesses should follow virtuous principles, whether or not it is most profitable for them to do so. Instead I prefer to recognize that, throughout human history, [...] government regulation has arisen precisely because it was found to be necessary for the enforcement of moral principles. Invocation of moral principles is a necessary first step for eliciting virtuous behavior, but that alone is not a sufficient step.
Businesses have changed when the public came to expect and require different behavior, to reward businesses for behavior that the public wanted, and to make things difficult for businesses practising behaviors that the public didn't want. I predict that in the future, just as in the past, changes in public attitudes will be essential for changes in businesses' environmental practices.
Those numbers ay not sound like a bid deal until one reflects that average global temperatures were "only" 5 degrees cooler at the height of the last Ice Age.